Tuesday, October 22, 2019

Storyboard

Today in AICE media studies my group and I created our storyboard. The images we had in our brain were not completely the same, but Aaliyah, one of my group members, made one a day in advance to help. The first box is an establishing shot of McDonald’s. It’ll be a short shot, and we intend to travel there to get a shot if possible. The second box is an image illustrated by Lauren. The image shows a parent and her two children exiting the McDonald’s building. As they exit, the children talk about their aspirations and dreams. The third shot is a picture of the waiter speaking to the now seated guests, and the shot following would be the mother placing the order. She orders a happy meal for her two girls. The fifth box is a picture of a split screen. One half shows what is supposed to be a trunk shot of the delightful meal and the surprise toy. The other shows the picture of a surprised and overjoyed girl who finds a Barbie doll that suits her aspirations. It is in this shot that the Barbie theme song begins to play. The last shot is shot that will be a zoom out on the now content family as they enjoy their meal. As it zooms out, it will fade to the red background with the signature M in the middle. The theme song for McDonald’s will play and the commercial will end. This is the agreed commercial. I think that it’ll be interesting to watch and an entertaining method of promotion.

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